FinTech robo advisor launches aimed at women in Asia

The Asian FinTech market is taking off, but when it comes to women maintaining their finances the financial jargon involved is typically aimed at those who are already familiar with the world of finance. That’s according to Gina Heng, who has launched a FinTech platform aimed at helping women to manage their finances, reports Enterprise Innovation, a strategic technology website that aids decision makers in enterprises across Asia. Named Miss Kaya, the platform has been designed as the first women-focused financial platform in Asia. Heng states that at present there is no platform available to women who want to manage their finances. Read more: