The demands from customers, fintechs and regulation (PSD2, Brexit, deregulation in the USA) will put pressures on traditional banks to transform to fend off threats and exploit new opportunities. It is important that banks’ strategy is clear and more importantly understood, from management right the way to people on front of house. Banks will need to transform both within infrastructure technology and customer experience to stay relevant and maintain market share. Read more: www.finextra.com
