No alternative to mobile digital engagement strategy

Mobile banking apps are used more than 7,610 times per minute according to research by BBA. As Bill Gates famously said, “Banking is essential, banks are not.” According to research by BBA and Statista, consumers are now using mobile banking apps more often than any other method of banking. Surveys conducted across 2015 and 2016 show that mobile banking is the preferred choice of the majority of the Great British public, with very few choosing to go into their local branch and interact face to face with someone over the counter. Read more: