While digital payments are quickly transforming the way consumers pay, it’s clear that both paper and plastic payment methods are far from dead. There’s no question that digital payments have built a strong foundation — standardized technology is optimizing transactions, tokenization is keeping data secure and consumers are more aware than ever of payments innovation. But it’s still not enough. The 2016 North America Consumer Digital Payments Survey from Accenture, which analyzed the responses of 4,000 North American consumers, revealed that, while digital payments bring a lot to the table, consumers are expecting more. What’s continuing to drive consumer choice when it comes to digital payments is personalization and how value is delivered, Swee-May Ngeow, managing director at Accenture, explained. Read more: pymnts.com