How banks can win the P2P payments war

Although most of the big financial institutions in North America offer P2P payments solutions via platforms like ClearXchange (soon-to-be Zelle) and Popmoney, to name a few, the customer experience pales in comparison to digital competitors whose operations are designed for rapid innovation. The reality is, merely offering P2P transactions is expected, table stakes even. Gaining a stronghold in the projected $200bn market means extending the value proposition of payments. How can banks do this? Read more: